Offre d'emploi Digital Data Analyst H/F/X

Within the Data & Performance team, you will be the go-to expert for analyzing our digital and e-commerce performance. Your mission will be to turn our data into strategic decisions, directly impacting the online growth of our brands. You will work in a dynamic, cross-functional environment, in close collaboration with the Media, CRM, and Business teams.

Your missions
* Monitor the business performance of e-commerce sites and share insights explaining the evolution of key indicators.
* Analyze user journeys and digital campaigns to identify areas for improvement.
* Provide recommendations to optimize business results (revenue, traffic, conversion rate, average order value) and the performance of digital campaigns (acquisition, recruitment, return on ad spend, cost per acquisition).
* Build, optimize, and enhance e-commerce and Marketplace performance dashboards.
* Contribute to media mix and attribution analyses to assess the contribution and effectiveness of different channels.
* Ensure data quality and work with technical teams to resolve tracking issues.
* Use GA4, BigQuery, and SQL to extract, manipulate, and analyze large volumes of data.
* Conduct ad hoc analyses to address business challenges and support strategic decisions.

Pour postuler : https://yves-rocher.contactrh.com/jobs/773/44460026

Your profile
* Education & Experience: With a Master's degree (or equivalent) in digital marketing, data analytics, or a related field, you have at least 2 years of successful experience in a similar role.
* Know-how: Proficiency in Google Analytics 4 and a data visualization tool (Tableau, Looker Studio).
* Mastery of SQL and experience with large datasets using BigQuery; knowledge of Python is a plus.
* Good understanding of digital acquisition levers and attribution challenges (Media Mix Modeling).
* Ability to transform complex data into simple insights and actionable recommendations.
* Fluent English is required.

* Soft skills: Analytical and synthetic mindset.
* Results-driven and performance-oriented.
* Excellent interpersonal skills and ability to collaborate cross-functionally.
* Curiosity and a strong interest in technical and business issues.